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Digital Marketing Specialist (Fintech)
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TL;DR
Digital Marketing Specialist (Fintech): Driving ’s inbound growth by executing high-impact digital campaigns and marketing automation, improving marketing efficiency, and delivering data-driven insights to scale the company’s digital footprint. Focus on improving landing pages, turning key pieces into ads, and running intent-led activity.
Location: Must be based in London, UK. Hybrid Working: 3 days in the office.
Company
is a global payments company licensed and regulated by the FCA in the UK, offering regulated end-to-end payment solutions based on proprietary in-house technology.
What you will do
- Help shape the plan for paid channels, including where we spend, who we target, and what we test.
- Build and run digital campaigns across agreed channels, keeping set-ups accurate and improving results week by week.
- Keep tracking and reporting accurate data, and share clear updates on what’s working and what needs changing.
- Work with the team to improve landing pages and forms so more visitors become leads.
- Run intent-led activity, focusing spend and messaging on firms showing signs of interest and coordinating with sales on follow-up.
- Manage LinkedIn delivery, including creating and scheduling posts, coordinating internal amplifications and improving results month to month.
Requirements
- Hands-on B2B digital marketing experience, ideally in fintech, payments or financial services.
- Comfortable owning campaign delivery and also pitching in across the wider marketing workload when priorities shift.
- Confident with reporting and using data to make practical improvements.
- Strong attention to detail and good organisation.
- Good judgment on LinkedIn, including what to post, how to phrase it and when to push back.
- Comfortable working in a structured approvals process and keeping execution tidy and well-documented.
Nice to have
- HubSpot experience is a plus.
Culture & Benefits
- Access to the company bonus scheme.
- 25 days holiday (plus bank holidays).
- Life assurance of 4 x salary, plus critical illness protection.
- Private medical insurance after probation period.
- Work in a friendly, growing team.
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