Product Marketing Manager (GameDev)

TL;DR

Product Marketing Manager (GameDev): Bridging game development and marketing to shape go-to-market strategies for new and live game titles with an accent on compelling marketing positioning, comprehensive launch plans, and live game activations. Focus on market analysis, managing store publishing, and developing discount and promotion strategies.

Location: Hybrid, based in Paris (HQ), France

Company

hirify.global is a leading developer and publisher of mobile games.

What you will do

• Define marketing positioning and execute launch plans for new game titles.
• Manage store publishing and collaborate with marketing teams (Community, PR, UA, Influencers, ASO).
• Identify key moments for live game activations and conceptualize marketing campaigns.
• Develop and manage discount and promotion strategies across all platforms.
• Monitor industry trends and analyze data for game development insights.

Requirements

• Experience as a Product Marketing Manager, preferably in gaming.
• Understanding of go-to-market strategies and live game marketing.
• Ability to conduct market analysis and utilize insights for strategy.
• Strong collaboration skills with cross-functional teams and licensors.

Culture & Benefits

• Work with bold and talented people.
• Opportunity to contribute to beloved franchises and new experiences.
• Collaborate closely with Product Marketing Lead and cross-functional teams.