TL;DR
Senior Regional Marketing Manager, Enterprise Net New Business, NAMER (Cybersecurity): Architecting and executing a "land" strategy to penetrate untapped Enterprise accounts and convert prospects into Net New Logos with an accent on integrated "hunter" programs, high-touch executive engagements, and data-driven digital plays. Focus on generating high-quality pipeline, accelerating the sales cycle, and translating global strategy into aggressive local action.
Location: Remote (USA)
Salary: $130,000–$200,000 per year
Company
hirify.global is a global leader in cybersecurity, protecting modern organizations with the world's most advanced AI-native platform to stop breaches since 2011.
What you will do
- Operate as the business owner for the Enterprise segment, accountable for Net New Logo pipeline and new account acquisition targets.
- Partner with Growth Ops to expand and enrich the NAMER Enterprise contact database with key decision-makers.
- Design and execute 1:1 and 1:few Account-Based Marketing (ABM) plays for "Must-Win" accounts.
- Leverage intent signals (6sense/Demandbase) to deploy rapid-response campaigns and capture interest.
- Curate high-value executive engagements, such as private roundtables and VIP experiences, to break into C-suite accounts.
- Create and promote "hook" offers (e.g., complimentary security posture assessments) to open doors for sales conversations.
- Lead weekly sprint meetings with SDRs and Sales to ensure campaign lead follow-up and align on outbound messaging.
Requirements
- 7–15 years of B2B Marketing experience with a heavy emphasis on demand generation and field marketing within Cybersecurity or SaaS.
- Proven track record of successfully executing campaigns that resulted in significant Net New Logo growth in the Enterprise segment ($1B+ revenue companies).
- Deep experience with the ABM tech stack (Salesforce, Marketo, 6sense/Demandbase) and the ability to orchestrate multi-channel plays.
- Proficiency in database management and lead-scouring tactics (LinkedIn Sales Navigator, ZoomInfo).
- Comfort engaging with and marketing to C-level executives, understanding the pain points of a CISO.
- Ability to pivot based on real-time data and sales feedback to optimize campaigns for maximum conversion.
Nice to have
- Familiarity with the cybersecurity threat landscape (adversaries, TTPs) to better tailor messaging.
- A portfolio of previous "High-Value Offers" that successfully drove discovery calls.
- Experience leveraging local tech communities or user groups to build brand equity.
Culture & Benefits
- Market leader in compensation and equity awards, including a comprehensive benefits package.
- Comprehensive physical and mental wellness programs.
- Competitive vacation and holidays for recharge, plus paid parental and adoption leaves.
- Professional development opportunities for all employees.
- Employee Networks, geographic neighborhood groups, and volunteer opportunities.
- Vibrant office culture with world-class amenities.
- Great Place to Work Certified™ across the globe.
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