Email Marketing Specialist (B2C)

TL;DR

Email Marketing Specialist (B2C): Optimizing email deliverability and executing content strategies to increase sales and retention for a live-streaming platform, with an accent on maintaining domain health, list hygiene, and email authentication protocols. Focus on building and refining automated user journeys, driving performance optimization through A/B testing, and ensuring precision in email campaign creation.

Location: Tel Aviv, Israel

Company

hirify.global is a successful market-leading live-streaming B2C platform with over 500 million registered users, powered by 450+ global employees focused on growth and success.

What you will do

• Optimize Email Deliverability, scaling send volume and KPI impact.
• Plan and execute email content strategies to increase sales and retention.
• Build and optimize user journeys and life-cycle campaigns.
• Drive performance optimization through A/B testing and data analysis.
• Collaborate with writers, designers, and other internal stakeholders.
• Ensure accuracy and precision in all aspects of email creation and user experience.

Requirements

• 3+ years experience in end-to-end performance-driven email marketing operations in a sales-oriented B2C environment.
• Expertise in email automation tools such as Ongage, Braze, MailChimp, Marketo, and Klaviyo.
• Strong knowledge of email deliverability best practices and performance monitoring tools.
• Strong analytical skills to interpret data and drive actionable insights.
• Proficiency in HTML and CSS for email design.
• English: Mother tongue required.

Culture & Benefits

• Work within a culture of growth, learning, and success, powered by 450+ global employees.
• Collaborate with a vigorous, creative, and ambitious team.
• Push limits to become a market leader in the live-streaming industry.
• Experience the direct impact of your work on users worldwide in real-time.