Marketing Specialist (Fintech)

TL;DR

Marketing Specialist (Fintech): Shaping hirify.global’s campaigns and marketing initiatives for the Italian market, from designing meaningful campaigns to nurturing impactful initiatives. Focus on growing awareness, acquiring new users, and fostering an engaged, loyal community.

Location: Milan, Italy. Flexibility to work where you thrive with a hybrid working model.

Company

hirify.global simplifies wealth creation, empowering both first-time investors and seasoned experts to invest in cryptocurrencies, stocks, precious metals and commodities.

What you will do

• Design and implement Italy-specific marketing strategies across digital and offline channels, supporting brand visibility, community growth, and customer loyalty.
• Plan, run, and analyse integrated campaigns, collaborating with teams across brand, CRM, product, sponsorship and performance.
• Explore market trends and customer insights through collaborative research to enhance our positioning and guide campaign direction.
• Build strong, trusting relationships with internal teams, agencies, and partners while managing the marketing plans based on data driven insights.
• Identify user needs and shortcomings, as well as opportunities to improve user experience and communication.

Requirements

• Fluent in Italian and English.
• 3+ years experience in a digital marketing role for finance, gambling, or e-commerce industries, with an understanding of fintech.
• Experience supporting or leading the rollout of marketing campaigns and are confident using digital tools to reach and resonate with audiences.
• Comfortable working with data to support decision-making and growth.
• Highly organised and calm under pressure, with a collaborative approach to balancing priorities and seeing projects through.

Culture & Benefits

• Flexibility of a Hybrid working model.
• Competitive total compensation package including participation in our stock option plan.
• Access confidential coaching, counselling, and mental health resources.
• 25 days per year to work from a city or country of your choice.
• Continuous learning and growth with unlimited access to Udemy’s library of online courses.