Search & Social Intern (Marketing)

TL;DR

Search & Social Internship (Marketing): Assisting in the creation, management, and optimization of search advertising campaigns and paid advertising activities across various social media platforms. Focus on campaign performance analysis, generating comprehensive reports, and contributing to data-driven recommendations for future strategies.

Location: Milan, Italy. Hybrid approach.

Company

hirify.global is WPP’s global media collective, bringing the best platform, people, and partners together to create limitless opportunities for growth.

What you will do

• Support the creation, management, and optimization of Search Advertising campaigns on platforms such as Google Ads and Bing Ads.
• Assist in the management of Paid Advertising activities across various social media platforms, including Facebook, Twitter, YouTube, Pinterest, and TikTok.
• Conduct daily analysis of campaign performance, monitoring spending, and assessing the achievement of defined objectives to ensure optimal delivery.
• Contribute to the generation of comprehensive performance reports and assist in identifying opportunities for optimization to maximize results for both internal and client review.
• Collaborate closely with Search & Social Specialists to analyze campaign outcomes, derive actionable insights, and contribute to formulating data-driven recommendations for future strategies.

Requirements

• Currently pursuing or recently completed a Bachelor's degree in Economics, Advertising, Marketing, Communications, or a closely related field.
• Genuine interest and enthusiasm for search engines, social networks, digital advertising, and understanding new developments in the sector.
• Strong numerical and analytical skills with an ability to interpret data and a genuine curiosity for understanding market dynamics and consumer behavior through digital insights.
• Excellent command of both written and spoken English, as you will engage with diverse teams and clients. Fluency in Italian is also required.
• Proficiency in Microsoft Office Suite, particularly Excel and PowerPoint.
• Basic knowledge of Google Ads, familiarity with other digital advertising tools, or experience with social media platforms will be considered a significant advantage.

Culture & Benefits

• Investing in employees to help them do their best work.
• Tap into the global hirify.global & WPP networks to pursue passions, grow networks, and learn at the cutting edge of marketing and advertising.
• Variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.
• Benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.