Senior Field Marketing Manager (SaaS)

TL;DR

Senior Field Marketing Manager (SaaS): Leading regional marketing strategy for Southern Central Europe (SCEU), translating global marketing programs into high-impact, market-specific programs with the support of central functions. Focus on driving pipeline growth, revenue impact, and elevated brand awareness while aligning marketing investment with commercial objectives.

Location: Must be based within commuting distance of hirify.global's hubs.

Company

hirify.global is the intelligent platform for travel and spend management.

What you will do

• Lead the end-to-end regional marketing strategy for SCEU, translating global marketing programs into high-impact, market-specific programs.
• Measure the effectiveness of field marketing programs and be accountable for regional pipeline generation and revenue impact.
• Own and manage the regional marketing budget, ensuring optimal allocation of spend to maximise ROI.
• Serve as the senior marketing advisor to regional and executive GTM leadership.
• Build out a regional partner marketing strategy with the Partnerships leadership team and execute on local campaigns to drive incremental pipeline through the partner network.

Requirements

• 6+ years of experience in field marketing, regional marketing, or integrated B2B programs, ideally within a high-growth SaaS or tech environment.
• Demonstrated ability to lead regional plans, collaborate with revenue leadership and org and deliver measurable impact across the funnel.
• Strong understanding of local SCU market dynamics, audience behavior, and competitive landscape.
• Hands-on experience executing ABM, events, and campaigns, with knowledge of Salesforce and marketing automation tools (e.g. HubSpot, Marketo, 6Sense).
• Fluency in English and either Spanish or French is highly preferred.

Culture & Benefits

• Receive competitive compensation and equity ownership in Perk.
• Generous allocation of vacation days plus public holidays.
• Private healthcare or a gym allowance.
• 17 weeks’ paid parental leave during your child’s first year.
• Up to 20 "Work from Anywhere" days per year.
• Relocation support to one of our hubs.