Customer Marketing Manager (Fintech)

TL;DR

Customer Marketing Manager (Fintech): Driving paperless billing adoption and leading VIP onboarding marketing efforts for new clients with an accent on thoughtful strategy, data-driven insights, and engaging marketing execution. Focus on fostering strong customer relationships, leveraging analytics, and utilizing AI tools to streamline processes and improve campaign performance.

Location: Remote (US)

Salary: $95,000–$115,000 USD

Company

hirify.global is a fast-growing fintech leader focused on reducing digital exclusion and simplifying essential service payments.

What you will do

• Connect with new VIP clients to promote online billing and payment services during implementation.
• Lead and execute paperless programs for existing customers, including email sends and performance monitoring.
• Conduct trainings on online payment adoption best practices and customize marketing materials.
• Track marketing activities and outcomes in Salesforce, gathering actionable client feedback.
• Utilize AI tools to streamline onboarding and paperless program execution, drafting content and analyzing performance.
• Collaborate with Customer Success Managers and external vendors to drive adoption and ensure program consistency.

Requirements

• Bachelor’s degree.
• 5+ years of experience in marketing or marketing communications (SaaS or e-payments a plus).
• Practical experience working directly with customers.
• Proficiency in Salesforce, MS Word, Excel, and PowerPoint.
• Working knowledge of Adobe tools (Acrobat, InDesign, Photoshop, Illustrator).
• Ability to learn and grow through AI to make work more efficient.

Nice to have

• Marketo email marketing skills.
• Sendgrid or other email platform mastery.

Culture & Benefits

• Award-winning, purpose-driven environment recognized with multiple awards.
• Committed to equal employment opportunities and diversity.
• Opportunities to influence customer behavior and build trusted relationships.
• Collaborative, fast-paced, cross-functional team environment.
• Eligible for annual bonus or commission.
• Focus on AI maturity and responsible innovation.