Senior Marketing Operations Manager

TL;DR

Senior Marketing Operations Manager: Designing and optimizing marketing processes, systems, and data flows to improve campaign execution, measurement, and iteration for customer reach and conversion. Focus on owning high-leverage marketing systems, shaping end-to-end lifecycle design, and building trusted marketing metrics with BI.

Location: Remote-First (Default): work from anywhere in the continental U.S. Preferred Collaboration Window: North America business hours (EST preferred but not a hard requirement).

Salary: $125,001–$141,999

Company

hirify.global is a growing, profitable product company offering an end-to-end platform for businesses to create, host, share, and analyze videos and webinars.

What you will do

• Own and evolve the marketing operations backbone for demand gen, lifecycle, webinars, and PLG execution, built for scale and repeatability.
• Administer and improve the marketing tech stack (HubSpot MAP, GA4, key integrations), ensuring data quality and clear documentation.
• Design campaign and lifecycle workflows (capture → enrichment → routing → Sales handoff), balancing flexibility with control.
• Partner with Sales Ops to maintain shared definitions (lifecycle stages, lead status) and clean handoffs; drive routing accuracy.
• Partner with BI to deliver dashboards aligned to Marketing KRs and surface insights that drive iteration.

Requirements

• Hands-on Marketing Ops/RevOps experience (typically 4–7 years) owning MAP workflows - HubSpot required.
• Proficiency with GA4 and marketing analytics; comfort partnering with BI and using dashboards/spreadsheets to inform decisions.
• Strength in process/workflow design, automation, and change management; strong documentation habits.
• Excellent cross-functional communication; translate marketing needs into robust systems and clear runbooks.
• Work from anywhere in the continental U.S.
• English: B2 required.

Nice to have

• Experience supporting PLG motions, attribution approaches, and Sales/CS Ops collaboration.
• CRM exposure (Salesforce) preferred.

Culture & Benefits

• Competitive compensation package that includes employee stock options.
• 401k with 3% company contribution (Roth 401k available).
• Fully paid healthcare, dental, and vision insurance premiums (family plans included).
• Pre-Tax FSA and Dependent Care Account, 16 weeks of paid parental leave, Flexible Time Off.
• Remote-first culture, annual professional development stipend, new hire bonus to enhance your home office setup, pet insurance discount.