Field Marketing Specialist (Cybersecurity)

TL;DR

Field Marketing Specialist (Cybersecurity): Driving and executing marketing programs to capture Net New Logos (NNL) for the U.S. Corporate Account segment with an accent on integrated program implementation and pipeline generation. Focus on monitoring intent data, managing scalable "door-opener" campaigns, and accelerating NNL conversion through event management.

Location: Remote (USA)

Salary: $70,000–$110,000 per year

Company

hirify.global is a global leader in cybersecurity, protecting modern organizations with an advanced AI-native platform to stop breaches.

What you will do

• Execute regional go-to-market plans to achieve net-new logo goals and lead conversion targets.
• Monitor and act on real-time intent data to launch rapid-response campaigns.
• Support database growth activities, focusing on expanding contact databases in greenfield territories.
• Manage and deliver "door-opener" campaigns to convert cold prospects into sales opportunities.
• Support full-lifecycle in-person and virtual event management with a focus on NNL conversion.
• Deliver marketing communications to sales and SDR teams for outbound messaging.
• Report on metrics and trends using Salesforce, focusing on ROI for new business campaigns.
• Manage project timelines and budget to deliver high-impact marketing activity.

Requirements

• 1–3 years of experience in demand generation within a high-tech B2B environment, preferably cybersecurity.
• Bachelor’s Degree in Communications, Marketing, Business, or a related field.
• "Hunter" Mentality with a passion for creative differentiation.
• Experience working with Salesforce and lead generation tools.
• Ability to work with third-party vendors and agencies.
• Drive to take initiative in a fast-paced environment and continuously improve NNL acquisition.
• Must be eligible to work in the US.

Culture & Benefits

• Competitive compensation, equity awards, and comprehensive physical and mental wellness programs.
• Generous vacation, holidays, and paid parental/adoption leaves.
• Professional development opportunities for all employees.
• Employee Networks, geographic neighborhood groups, and volunteer opportunities.
• Vibrant office culture and amenities.
• Great Place to Work Certified™ globally.