Staff/Principal Product Launch Partner (Fintech)

TL;DR

Staff/Principal Product Launch Partner (Fintech): Defining and executing go-to-market strategies for new products and features within a business travel and spend management platform with an accent on shaping launch strategy, positioning, and ensuring successful market adoption. Focus on validating problem statements, co-owning product-market fit definition, and enabling cross-functional teams for effective product launches.

Location: Remote (USA)

Salary: $177,800 - $246,100 USD

Company

hirify.global is transforming business travel into a personalized, rewarding, and simple experience by building a platform that integrates corporate travel, a powerful charge card, and modern spend management in one place.

What you will do

• Partner with Product Managers upstream to define market landscape, customer insights, and problem statements.
• Shape early thinking on product positioning, value narrative, and ecosystem fit.
• Co-own product-market fit definition and establish early adoption and success metrics.
• Architect comprehensive launch strategies rooted in customer needs and competitive positioning.
• Enable sales, growth, and cross-functional partners with strategic messaging and activation plans.
• Track narrative performance post-launch, evaluating adoption, sentiment, and business impact.

Requirements

• 6+ years in Product Marketing, Product Strategy, Product GTM, or Growth within B2B SaaS.
• Demonstrated success partnering with PMs upstream (pre-concept validation).
• Strong customer research skills, including interviews and problem validation.
• Ability to define and measure product-market fit and success metrics.
• Excellent narrative and storytelling skills to crystallize strategic value.
• Analytical mindset comfortable interpreting product performance and funnel insights.

Culture & Benefits

• Competitive base pay tied to role and experience, with opportunities for bonuses, commissions, and equity.
• Hybrid-hub model supporting both office and fully remote work environments.
• Focus on rewarding great work with comprehensive benefits.