Ad Operations Specialist (Programmatic Advertising)

TL;DR

Ad Operations Specialist (AdTech): Managing programmatic advertising campaigns, ensuring seamless campaign execution from trafficking and pixel implementation to performance analysis with an accent on end-to-end campaign management and optimization. Focus on providing subject matter expertise on campaign setup, trading, and optimization best practices to internal teams.

Location: Open to candidates located anywhere within Canada or the US, prioritizing candidates located in Canada.

Salary: $75,294 - $89,412 CAD (for candidates located in Ontario, Canada)

Company

hirify.global is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision, using AI to drive measurable results across the entire customer journey.

What you will do

• Collaborate with the Client Services team to fulfill client deliverables, including campaign trafficking and modifications.
• Create and deliver pixel-based data-capturing systems.
• Support end-to-end campaign management and optimization across various channels, including Native, Display, Video, and Connected TV.
• Monitor live campaigns and performance data to identify optimization opportunities.
• Provide subject matter expertise on campaign setup, trading, and optimization best practices to internal teams.
• Deliver post-campaign performance analysis and reporting, translating insights into actionable recommendations.

Requirements

• Real-time Bidding/Programmatic experience (DSP, Ad Network, etc.).
• Experience building and optimizing digital marketing campaigns.
• Experience creating and delivering pixel-based data-capturing systems.
• Proficiency in Excel, PowerPoint, Word, and the Google Suite.
• Understanding of the digital advertising sales landscape and trends.
• Proven success working in a fast-paced environment.

Nice to have

• Experience using DV360, Meta, or Amazon.
• Experience running political advocacy & email marketing campaigns.

Culture & Benefits

• Highly competitive salary and comprehensive benefits package.
• Competitive Paid time off packages.
• Access to a comprehensive mental health care program.
• Optional global WeWork membership for those who want a change from their home office and hubs in London and Toronto.
• Coverage and support of personal development initiatives (conferences, courses, books etc).
• Friendly, welcoming, and supportive culture with social and team events.