Brand Media Lead (AI)

TL;DR

Brand Media Lead (AI): Owns the strategy, planning, and execution of hirify.global's brand media investments, translating campaign objectives into high-impact media plans that build awareness and drive consideration. Focus on shaping how a fast-growing brand shows up in the market and building the infrastructure for brand media at hirify.global.

Location: Remote-first (United States; BC & ON, Canada)

Salary: $185,000 - $223,000 (USD, Zone A), $176,000 - $212,000 (USD, Zone B), $167,000 - $201,000 (USD, Zone C), 185,000 - 223,000 (CAD, ON & BC, Canada)

Company

hirify.global is building the world’s leading AI-native Digital Experience Platform as a remote-first company.

What you will do

• Translate brand briefs into comprehensive media plans, including channel selection and targeting strategy.
• Research and recommend channels and vendors based on audience behavior and campaign objectives.
• Negotiate and finalize media plans with vendors, securing favorable rates.
• Analyze campaign performance and synthesize insights into actionable recommendations.
• Collaborate with Brand Strategy and Creative teams to align on campaign objectives and asset specifications.

Requirements

• 5-8+ years of experience in media planning/buying with a focus on brand/awareness campaigns.
• Strong understanding of media buying methods and negotiation experience.
• Deep expertise across brand media channels: CTV/OTT, programmatic display, and streaming audio.
• Experience working with DSPs, ad servers, and brand measurement tools.
• Fluency in brand measurement methodologies.
• Excellent communication skills to present media strategies and synthesize complex data.

Nice to have

• Agency or in-house experience at a B2B technology company or high-growth brand.
• Experience building brand media functions from the ground up or scaling existing programs.
• Background in SaaS, developer tools, or creative/design technology sectors.
• Stay curious and open to growth, actively building fluency in emerging technologies like AI.

Culture & Benefits

• Ownership in what you help build with equity (RSUs) in hirify.global.
• Comprehensive medical, dental, and vision plans with hirify.global covering most premiums.
• Flexible vacation, paid holidays, and a sabbatical program.
• Access to mental health resources, therapy, and coaching.
• A 401(k) with 100% employer match (up to $6,000/year) in the U.S., and support for retirement savings globally.
• Localized support for work and wellness expenses.