Integrated Marketing Manager (Fintech)

TL;DR

Integrated Marketing Manager (Fintech): Owns the strategy and execution of full-funnel integrated marketing campaigns for private markets, accelerating customer acquisition and market presence. Focus on collaborating across functions to launch and optimize campaigns spanning various owned and paid channels, and analyzing performance to drive pipeline impact.

Location: Based in London, England

Company

hirify.global connects founders, investors, and limited partners through world-class software, purpose-built for everyone in venture capital, private equity and private credit.

What you will do

• Run full-funnel regional campaigns to drive awareness, engagement, and pipeline, supporting product launches or new market entries.
• Collaborate cross-functionally with content, brand, events, digital, and product teams to execute campaigns across owned and paid channels.
• Own the full campaign lifecycle from planning to launch and post-mortem, ensuring consistent messaging and seamless execution.
• Measure and analyze campaign performance, including engagement, attribution, and pipeline impact, to optimize strategies.

Requirements

• 5+ years of experience in B2B marketing, preferably in SaaS, fintech, or VC/PE ecosystem.
• Proven track record of running integrated campaigns and/or demand generation programs with measurable business impact.
• Demonstrated ability to own a specific audience segment, managing their end-to-end brand experience across all channels.
• Comfortable working cross-functionally with multiple teams and stakeholders, and managing timelines, budgets, and resources effectively.
• Strategic thinker who can also execute with attention to detail and strong written and verbal communication skills.
• Familiarity with analytics tools like Salesforce, Marketo, Google Analytics, Luma, or equivalents.

Nice to have

• Deep interest in the private markets industry in Europe.
• Forward-thinking approach to technology, including using AI as a force multiplier.

Culture & Benefits

• Join a rapidly growing European marketing team focused on supporting the startup and investor ecosystem.
• Opportunity to shape hirify.global’s presence and fuel growth across the region.
• Part of a dynamic and diverse group of people responsible for hirify.global’s growth across Europe.
• Committed to providing a positive interview experience and providing accommodations due to a disability or medical condition.