Content Marketing Specialist Dach Market (HR)

TL;DR

Content Marketing Specialist (DACH): Empowering hirify.global's brand and inbound strategy by designing and executing high-impact content that attracts, engages, and converts the audience in the DACH market with an accent on content creation, SEO optimization, and managing freelancers. Focus on owning the long-term German content strategy and driving measurable impact across traffic, engagement, and lead generation.

Location: Onsite in Barcelona, Spain

Salary: €28,000–€35,000 per year

Company

hirify.global is building leading business management software for companies, centralizing HR, finance, and operations workflows and is one of Europe’s fastest-growing SaaS companies.

What you will do

• Drive German blog operations, including planning, coordination, and publication aligned with SEO goals.
• Collaborate with freelancers and internal experts to produce high-quality, on-brand content.
• Define and execute the content roadmap, ensuring alignment with global strategy and local business needs.
• Create premium resources (guides, eBooks, case studies, landing pages) to fuel lead generation and brand authority.
• Track and analyze performance metrics (traffic, engagement, conversion) and use insights to influence future strategy.
• Continuously refine the content library and website to keep it fresh, relevant, and impactful.

Requirements

• Excellent writing skills in German (fluid tone, strong storytelling, impeccable spelling).
• +1 years of experience in content marketing or B2B copywriting, ideally in SaaS or HR.
• Basic understanding of SEO and keyword optimization principles.
• Ability to manage multiple projects simultaneously with autonomy and rigor.
• Team-player mindset, curiosity, and proactivity.

Nice to have

• Experience with CRM tools (Salesforce, HubSpot) and SEO platforms (Ahrefs, Semrush, WordPress).
• Fluency in English; Spanish is a plus.
• Familiarity with collaborative tools (Notion, Asana, Figma).

Culture & Benefits

• High growth, multicultural, and friendly environment.
• Private health insurance (Alan).
• Wellhub membership (Gyms, pools, outdoor classes).
• Expense saving with Cobee.
• Language classes.
• Breakfast in the office and organic fruit.
• Pet Friendly.