Senior Director Paid Performance Channels Marketing (Fintech)

TL;DR

Senior Director Paid Performance Channels Marketing (Fintech): Oversees paid performance marketing strategy and execution to drive growth for hirify.global Personal Wealth, with an accent on efficient customer acquisition and lifecycle performance across diverse paid media channels. Focus on identifying and scaling high-performing initiatives, optimizing delivery, and contributing to cross-channel attribution and measurement models for financial investment solutions.

Location: Remote - Nationwide (US). Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time, including CPT/OPT.

Salary: $138,000.00 – $200,100.00

Company

hirify.global aims to transform financial lives by giving its people the freedom to transform their own, fostering a flexible work environment with fluid career paths and a focus on purpose and well-being.

What you will do

• Lead paid performance media strategy and execution across acquisition and lifecycle marketing channels.
• Partner with Growth and Lifecycle Marketing teams to test and scale paid media initiatives.
• Own delivery, optimization, and capability roadmaps based on CAC, ROI, and incrementality KPIs.
• Collaborate cross-functionally with creative, brand, content, analytics, and other marketing teams.
• Evaluate emerging media tactics and technologies to improve performance and efficiency.
• Manage the Consumer Marketing budget, including direct media spend and vendor costs.

Requirements

• Bachelor’s degree (BA or BS).
• 8–10 years of experience managing multi-million-dollar performance marketing programs.
• Experience across Paid Search, Paid Social, Programmatic Display/Video, Affiliates, Partner Channels, Paid App Install, and Direct Mail.
• Proven ability to build and lead high-performing marketing teams.
• Experience managing third-party media and agency relationships and evolving attribution frameworks.
• Executive presence and ability to present to senior leadership.

Nice to have

• Financial services or FinTech experience strongly preferred.

Culture & Benefits

• Flexible work environment with encouragement for internal mobility.
• Medical, dental, vision, and life insurance.
• 401(k) plan with generous company matching (up to 6%) and financial advisory services.
• Tuition reimbursement up to $5,250/year.
• Generous paid time off, including 10 company holidays and 3 floating holidays.
• Paid volunteer time (16 hours per calendar year).
• Paid parental leave, short- and long-term disability, and FMLA.
• Business Resource Groups (BRGs) fostering inclusion and collaboration.
• For remote/hybrid positions, reliable high-speed internet with a wired connection and a dedicated workspace at home are required.