Firefox Product Marketing Lead (Desktop)

TL;DR

Firefox Product Marketing Lead (Desktop): Building and optimizing growth strategies for Firefox desktop browser products with an accent on audience positioning, feature prioritization, and new user retention. Focus on driving daily active usage, shaping product experience with user insights, and connecting campaigns to product truths.

Location: Remote (US)

Salary: $138,000–$217,000 USD (yearly)

Company

hirify.global is a non-profit-backed technology company shaping the internet for the better with brands like Firefox and focusing on diverse areas including AI, social media, and security.

What you will do

• Deliver against Firefox desktop growth targets by implementing effective strategies and achieving daily active usage goals.
• Author audience and positioning strategies for desktop browser products and features to inform user journeys.
• Manage the release marketing calendar and feature marketing prioritization for new functionalities.
• Improve new user retention through effective user journeys and lifecycle marketing communications.
• Shape the product experience by contributing user insights and partnering with product development and design.
• Guide Firefox marketing strategy by connecting campaigns to product launches and truths.

Requirements

• 8+ years of experience in product marketing.
• Experience using rapid experimentation and measurement to drive performance gains.
• Ability to diagnose marketing funnel health and identify focus areas for impact.
• Trusted collaborator on software teams, contributing to product roadmaps and synthesizing strategic business insights.
• Adept generalist connecting brand, creative, product design, and product management teams.
• Ability to own the go-to-market lifecycle from brief to launch.

Culture & Benefits

• Generous performance-based bonus plans to all eligible employees.
• Rich medical, dental, and vision coverage.
• Generous retirement contributions with 100% immediate vesting.
• Quarterly all-company wellness days.
• One-time home office stipend and annual professional development budget.
• Considerable paid parental leave and employee referral bonus program.