Senior Growth Marketing Manager

TL;DR

Senior Growth Marketing Manager: Drives pipeline and self-serve revenue growth for the Truework business with an accent on shaping and scaling acquisition, onboarding, and retention across various marketing channels. Focus on rapidly identifying, testing, and scaling new marketing channels, optimizing conversion rates, and leading paid acquisition and SEO/AEO strategies.

Location: This is a hybrid role requiring individuals to work from the office 3 days a week in Denver, CO, San Francisco, CA, Nashville, TN, or Santiago, Chile. A relocation stipend may be available for those willing to relocate to a hirify.global hub location.

Salary: $158,000–$186,000 USD (San Francisco, CA); $133,000–$157,000 USD (Denver, CO)

Company

hirify.global is building a data platform to power safe and fair decisions, helping over 100,000 customers assess risk and ensure safety and compliance.

What you will do

• Define and oversee growth strategy for acquisition, onboarding, and retention across search (organic & paid), web, email, social, and display.
• Rapidly identify, test, and scale new marketing channels to drive growth, developing a framework for quick experimentation.
• Deploy strategies to re-engage aged leads and customers.
• Oversee website optimization and partner with Product and Design to optimize self-serve signup and onboarding.
• Define and oversee all paid acquisition strategies across search, social, display, and affiliate channels.
• Lead SEO and AEO strategy, identifying key content and technical gaps and opportunities for improvement.

Requirements

• 6+ years experience in digital/growth marketing, ideally in high-growth B2B tech environments with a PLG/self-serve acquisition funnel.
• Possess a creative, test-and-learn mindset, particularly for testing cutting-edge AI solutions and tools.
• Strong analytical skills and a data-driven approach to decision-making.
• Ability to work collaboratively across teams and manage multiple projects simultaneously.
• Proficient with basic analytical tools such as Google Sheets/Excel, Looker, and Google Analytics.
• Demonstrate a self-starter attitude, desire for constant improvement, and zero patience for inefficiency.

Culture & Benefits

• Work in a fast-paced and collaborative environment.
• Receive a learning and development allowance.
• Benefit from competitive compensation and opportunities for advancement.
• Access 100% medical, dental, and vision coverage.
• Utilize an unlimited PTO policy.
• Receive a monthly wellness stipend.
• Enjoy in-office perks like lunch five times a week, a commuter stipend, and an abundance of snacks and beverages at hub locations.