Field Marketing Manager

TL;DR

Field Marketing Manager: Planning and executing in-person events and field programs for Procore's Datagrid division with an accent on end-to-end event management, vendor coordination, and promotional activities. Focus on delivering high-quality experiences across multiple cities and supporting attendee acquisition.

Location: This position is located in Austin, Texas, United States and requires approximately 30% domestic travel to field events and trade shows across major cities like San Francisco, Austin, New York City, and Chicago.

What you will do

• Plan and execute 60–80 person in-person events end-to-end, including venue sourcing, vendors, catering, AV, registration, and day-of coordination.
• Run Agentic-thons / hackathon-style events, managing logistics, agendas, and on-site execution.
• Partner with Marketing and Sales to promote events pre-launch, including email invitations, landing pages, and social posts.
• Coordinate creation of pre-event marketing materials and ensure consistent messaging and branding across all event promotion and attendee communications.
• Support attendee acquisition by tracking registrations and making real-time adjustments to promotional efforts.
• Coordinate post-event follow-ups with sales and internal teams, and capture feedback and learnings to improve future programs.

Requirements

• 3–5 years of experience in field marketing, event marketing, or event planning.
• Experience planning and executing in-person events (50–100+ attendees).
• Strong organizational and project management skills.
• Clear, professional communication skills.
• Comfortable owning events independently with minimal hand-holding.

Nice to have

• Background in event planning or hospitality.
• B2B SaaS or tech company experience.
• Experience supporting events across multiple cities.