Digital Advertising Manager (SaaS)

TL;DR

Digital Advertising Manager (SaaS): Leading the strategy, execution, and optimization of hirify.global’s paid media and digital advertising initiatives across all key channels with an accent on full-funnel performance marketing efforts and go-to-market strategy across segments. Focus on high-impact individual contribution with strategic ownership, managing media budgets, and delivering against CPL and Build Value+ targets.

Location: Remote

Salary: $78,000 - $118,000

Company

hirify.global is a SaaS company disrupting the restaurant industry with a cloud-based platform for accounting and back-office operations.

What you will do

• Lead the development, execution, and optimization of paid media campaigns across platforms including Google, Bing, LinkedIn, Meta (Facebook/Instagram), YouTube, and others.
• Own the paid media budget, including allocation, pacing, forecasting, and reconciliation.
• Monitor KPIs and deliver reporting on campaign performance (e.g., impressions, clicks, CPL, Qualified Rate, pipeline contribution, ROI).
• Partner with the Demand Generation team on account-based marketing initiatives by leading the media strategy, targeting, and execution for identified high-value accounts and segments.
• Collaborate with Field Marketing, SEO, Content, Creative, and Sales to ensure campaign alignment and effective messaging.

Requirements

• 5+ years of digital marketing experience, including hands-on paid media management in a B2B or SaaS environment.
• Strong expertise in Google Ads, Bing, LinkedIn Ads, Meta, and YouTube.
• Proven ability to manage large-scale media budgets with performance accountability.
• Excellent analytical skills with experience in campaign reporting and ROI analysis.
• Familiarity with CRM and marketing automation platforms (e.g., Salesforce, Marketo).
• Strong communication and collaboration skills.

Culture & Benefits

• Comprehensive medical benefits, 100% paid for employee.
• 401k + matching.
• Equity Option Grant.
• Unlimited PTO + Company holidays.
• Wellness initiatives.