Senior Product Marketing Manager (AI)

TL;DR

Senior Product Marketing Manager (AI): Building messaging and go-to-market strategies for AI products, developing buyer personas, and enabling sales teams with effective tools. Focus on market understanding, defining unique value propositions, and coordinating cross-functional teams for product launches.

Location: Hybrid Working in London, Dordrecht, or New York. Salary and benefits information is applicable only to US-based candidates.

Salary: $130,000–$150,000 annually (US-based candidates).

Company

hirify.global is a leading global publisher of research, journals, and books, pioneering open research and providing technology-enabled products and services for researchers, health professionals, and educators.

What you will do

• Research market trends, competitor landscapes, and develop detailed buyer personas.
• Define unique value propositions and craft compelling narratives that resonate with target audiences.
• Develop and execute Go-to-Market (GTM) strategies for new product launches.
• Create sales tools (e.g., presentations, battle cards) and training materials for sales teams.
• Collaborate with marketing to develop product-focused content that highlights features and benefits.
• Act as a connector and bridge-builder in a global, matrixed organization.

Requirements

• Bachelor’s degree in Business, Marketing, or related field or equivalent demonstrable experience.
• Significant demonstrable experience in Marketing, with an emphasis in Product Marketing.
• Strong, demonstrable experience in the Marketing of SaaS/DaaS/AI products; strong affinity for and understanding of data and AI technologies/market.
• Excellent communication and relationship management skills, particularly with senior and technical leaders.
• Ability to collaborate effectively with cross-functional teams.
• Experience with CRM and customer success platforms (e.g., Salesforce).

Culture & Benefits

• Committed to inclusion of people, perspectives, and ideas, creating an environment where diverse perspectives drive progress.
• Opportunity to work with leading products and collaborate with talented teams across a dynamic, customer-focused organization.
• For US employees: Eligible for comprehensive benefits including medical, dental, vision, short/long term disability, life/AD&D insurance, tuition assistance, employee assistance program, paid vacation and sick time, and flexible spending accounts.
• Access to a 401k retirement savings plan for US employees.
• This role is eligible for an annual performance-related bonus plan (for US-based candidates).
• Access needs accommodations for disability, neurodivergence or a chronic condition are available.