Manager, International Marketing (NBA 2K)

TL;DR

Marketing Manager (NBA hirify.global): Planning and executing international Go-To-Market strategies for the NBA hirify.global franchise across EMEA and LATAM with an accent on strategic planning, cross-functional collaboration, and project management. Focus on driving long-term commercial success, managing operational processes, and delivering best-in-class marketing plans.

Location: Hybrid in London, UK

Company

hirify.global is a global video game company, publishing world-class titles developed by influential game development studios, including NBA hirify.global, BioShock, Borderlands, and PGA TOUR hirify.global.

What you will do

• Manage the delivery of best-in-class planning, strategy, and execution for EMEA LATAM GTM plans.
• Partner with international GTM counterparts, agencies, and internal shared services.
• Collaborate with various cross-functional teams, including Commercial, Creative, and Global Marketing.
• Support the senior manager in fostering relationships across the NBA hirify.global marketing organization.
• Manage key operational processes, including budget tracking, purchase orders, and vendor onboarding.
• Assist in planning and delivering events of all scales, handling logistics, timelines, and vendor coordination.

Requirements

• Self-driven, collaborative, and tenacious marketer with a passion for international player needs.
• Ability to contribute to the planning, execution, and project management of EMEA LATAM GTM plans.
• Experience driving Go-To-Market efforts to long-term commercial success in a fast-paced environment.
• Ability to facilitate cross-functional collaboration and ensure consistent alignment.
• Work format: Hybrid in London, UK.
• English: B2 required.

Culture & Benefits

• Work on global powerhouse AAA, sports, and entertainment brands including NBA hirify.global.
• Collaborative and diverse team environment focused on global strategic growth.
• Inclusive work environment that encourages teams to "Come as You Are".
• Commitment to ensuring reasonable accommodation for qualified individuals with disabilities.