Customer Lifecycle & Enablement Marketer

TL;DR

Customer Lifecycle & Enablement Marketer: Driving how customers adopt, succeed with, and expand within hirify.global’s product with an accent on executing lifecycle programs and creating enablement content. Focus on building and running end-to-end lifecycle campaigns, developing customer-facing guides and webinars, and continuously measuring performance.

Location: Hybrid (Eindhoven, Netherlands). Expected to be in the office 3 days per week.

Company

hirify.global is a shipping platform for e-commerce, enabling retailers and fulfillment companies to scale operations across Europe.

What you will do

• Own lifecycle execution across activation, enablement, expansion, and loyalty stages.
• Build and run end-to-end lifecycle campaigns, including messaging, sequencing, and content.
• Develop customer-facing enablement content like guides, videos, webinars, and academy modules.
• Create reusable assets that reduce workload for Customer Success Managers (CSMs).
• Partner with cross-functional teams (CSM, Product, Growth, Operations) to close lifecycle gaps.
• Continuously measure performance and iterate on programs using customer usage and feedback.

Requirements

• 5+ years of lifecycle, customer, or growth marketing experience in B2B SaaS.
• Strong hands-on content creation skills.
• Comfortable owning execution, not just strategy.
• Data-driven and outcome-focused mindset.
• Excellent cross-functional collaboration skills.
• Ability to work in fast-moving, high-impact situations and navigate ambiguity.
• Native Dutch or French speaker and comfortable working professionally in English.

Culture & Benefits

• Work within a vibrant, evolving, young, and international company.
• A good salary that grows with the company and your accomplishments.
• A 4-week sabbatical after 3 years of employment.
• An annual study budget of €2000.
• Access to the hirify.global gym.
• Pension scheme and discount on health insurance.