Senior Marketing Manager, Abm

TL;DR

Senior Marketing Manager, ABM: Develop and execute high-impact account-based marketing (ABM) programs that accelerate pipeline growth. Focus on strengthening collaboration between Marketing, Sales, Business Development, and Customer Success to ensure a unified approach to targeting high-value accounts.

Location: Must be based in the United States

Salary: $125,000 - $175,000 USD

Company

hirify.global is the leader in AI-powered solutions for the private markets, automating critical workflows across the fund lifecycle.

What you will do

• Lead the creation and implementation of high-impact account-based marketing programs that drive pipeline growth and enhance engagement with key accounts.
• Strengthen collaboration between Marketing, Sales, Business Development, and Customer Success to ensure a unified approach to targeting high-value accounts.
• Use intent data to accelerate sales cycles and improve win rates, focusing resources on strategic accounts to drive efficient growth.
• Develop and manage hyper-personalized marketing initiatives that create meaningful relationships with executive decision-makers in strategic accounts.
• Analyze intent data daily to identify high-priority opportunities and execute timely outreach, leveraging insights to guide sales initiatives.
• Track key account-based metrics to assess campaign success, optimize performance, and refine strategies for scaling ABM efforts.

Requirements

• Experience: 5+ years in B2B SaaS marketing, specifically with account-based marketing experience in a high-growth environment.
• ABM Expertise: Proven track record of leading and executing both 1:1 and 1:few ABM programs, resulting in significant pipeline growth.
• Collaboration: Demonstrated experience collaborating with Sales Operations and Sales personnel on account selection, research, and territory planning.
• Content Development: Proficiency in working with design and content teams to create high-touch assets, such as custom landing pages, personalized email streams, and targeted ads.
• Technical Skills: Hands-on experience with CRM systems, like Salesforce, and ABM platforms, including managing an ABM budget and reporting on key metrics such as CAC, MQLs, SQOs, and pipeline velocity.

Culture & Benefits

• Remote-first working policy, with office hubs in SF, NYC, Santa Barbara, and London.
• Twice yearly team offsites for in-person collaboration.
• Paid flexible time off policy.
• Employer-supported retirement contributions, varying by country.
• Company-sponsored LinkedIn Learning accounts and department budgets for professional development.