Creative Strategist (Paid Social)

TL;DR

Creative Strategist (Paid Social): Owning the end-to-end creative lifecycle for Meta ads, from research and concepting to production and iteration, with an accent on driving new user acquisition. Focus on translating performance data into creative strategy, experimenting with new formats, and maintaining high volume and quality in ad creation.

Location: Remote within the US, with company based in San Francisco.

Salary: $85,000 - $125,000 USD + equity + benefits

Company

hirify.global is a hypergrowth startup developing a Workflow AI platform that automatically captures and optimizes workflows for over 5 million users.

What you will do

• Own the end-to-end creative process for Meta ads, from research to high-converting concepts, scripts, and storyboards.
• Create, produce, and test over 100 ad creatives per month, focusing on clarity, storytelling, and measurable impact.
• Translate performance signals (Hook Rate, CTR, CPA) into actionable creative strategy.
• Experiment with new paid social creative formats, visual styles, and production approaches.
• Collaborate with creators, editors, and designers to bring ideas to life at scale.
• Stay updated on cultural shifts, platform changes, and emerging creative techniques.
• Challenge conventional best practices with insight-backed ideas and prove them through testing.

Requirements

• 4-6 years of experience in paid social performance marketing with a strong track record in customer acquisition.
• 2-3+ years of experience in a creative strategy role, owning insight, hypothesis, and creative direction.
• Hands-on creative craft experience including scripting, storyboarding, and video editing.
• Experience in both agency and in-house environments.
• Strong performance fluency with Meta's ad formats and algorithmic behaviors.
• Clear written and verbal communication skills.
• Familiarity with AI tools for accelerating research and iteration.

Culture & Benefits

• Competitive salaries and equity in a hypergrowth startup.
• Comprehensive healthcare benefits and 401k.
• Flexible PTO and parental leave.
• WFH Stipend.
• Collaborative, low-ego environment with focus on impact and continuous learning.
• Opportunity to work with exceptional people to uplevel how people do work.