TL;DR
Performance Creative Strategist (Healthtech): Developing and scaling creative ad concepts for a high-growth digital weight-management platform with an accent on consumer psychology, platform-specific content trends, and performance data. Focus on bridging the gap between creative strategy and media buying to drive growth and improve patient outcomes across paid social and video channels.
Location: Must be based in London or able to commute 3 days per week to the Old Street office
Company
hirify.global is a fast-growing digital healthcare company building patient-centric programs like Juniper to provide long-term care and effective weight-management solutions.
What you will do
- Develop and refine creative ad concepts for Meta, YouTube, and other channels based on performance insights.
- Write and refine briefs and scripts that align with customer psychology and specific platform context.
- Analyze ad performance metrics alongside senior team members to provide actionable creative recommendations.
- Coordinate feedback loops between designers, editors, and media buyers to facilitate campaign iteration.
- Track campaign learnings and contribute to evolving creative frameworks and performance reporting.
Requirements
- 2–4 years of experience in creative strategy, performance marketing, content, or copywriting.
- Ability to interpret performance data and connect it back to creative decision-making.
- Demonstrated experience contributing to briefs, concepts, or scripts for paid social or video.
- Curiosity regarding consumer behavior, ad psychology, and content trends.
- Must be able to work 3 days a week in the London office.
Nice to have
- Background in healthcare, subscription models, or regulated consumer markets.
Culture & Benefits
- Hybrid working model with 3 days in the Old Street office.
- Annual professional development budget plus 3 days of development leave.
- 25 days of holiday plus 3 weeks of work-from-anywhere flexibility.
- Private health insurance or wellness allowance.
- Employee stock options program.
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