TL;DR
Senior Director, International Marketing (Gaming): Defining the long-term vision, operating model, and execution framework for International Publishing across EMEA, APAC, and LATAM with an accent on driving global-to-local alignment and building scalable operational rhythms. Focus on cross-functional leadership, guiding complex portfolios, and ensuring cultural resonance in diverse markets while managing global planning.
Location: London, United Kingdom
Company
hirify.global is a global product company with 46 studios, renowned for creating award-winning games and engine technology, including the Unreal Engine.
What you will do
- Set the global vision and operating model for International Publishing, defining regional initiative prioritization and resource allocation across EMEA, APAC, and LATAM.
- Drive global-to-local alignment by establishing frameworks for brand consistency and culturally resonant regional activations and partnerships.
- Build operational rhythms and insight loops to enable rapid decision-making, continuous optimization, and high-impact campaign execution.
- Lead and develop a high-performing international marketing organization, overseeing regional leads and fostering cross-regional collaboration.
- Serve as the senior connective leader across Product, Partnerships, Communications, Legal, and Finance, representing International Marketing in global planning.
Requirements
- 15+ years of experience leading international marketing or publishing organizations at scale, with proven success across multiple regions (EMEA, APAC, LATAM).
- Track record of setting vision and driving long-term strategy in dynamic, high-growth consumer industries, such as games, media, technology, or entertainment.
- Deep expertise in global and regional alignment, translating cultural insights into global frameworks while maintaining brand consistency.
- Experience working in companies with complex business models, rapidly shifting priorities, and emerging business models.
- Strong cross-functional leadership skills with the ability to influence executive leadership toward unified global outcomes.
- Strong, open-minded team player whose values align with Epic's progressive and boundary-pushing culture.
Culture & Benefits
- Comprehensive benefits package includes pension, private medical insurance, health care cash plan, and dental insurance.
- Disability and life insurance, critical illness coverage, and a cycle-to-work scheme are provided.
- Access to flu shots and health checks for employees.
- Robust mental well-being program through Modern Health, offering free therapy and coaching for employees and dependents.
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