Marketing Campaigns Manager (Fintech)

TL;DR

Marketing Campaigns Manager (Fintech): Managing and optimizing acquisition campaigns across digital marketing channels to drive customer growth for a digital bank with an accent on paid media strategy, data-driven performance analysis, and agency collaboration. Focus on maximizing conversion rates throughout the customer application funnel and delivering scalable marketing performance within a global financial services environment.

Location: Must be based in London, UK

Company

hirify.global is a leading global investment banking and management firm providing financial planning, investment, and digital banking solutions.

What you will do

• Manage day-to-day advertising campaigns in partnership with creative and media agencies.
• Create and optimize campaigns to meet commercial targets across Paid Search, Display, and Aggregators.
• Analyze performance metrics and reporting dashboards to improve marketing effectiveness.
• Collaborate on the development of marketing assets that align with brand guidelines and audience insights.
• Implement test and learn strategies to drive decisions within the customer acquisition funnel.
• Handle forecasting, media invoicing, and performance reporting for campaign activities.

Requirements

• Must be based in or able to work from London
• 4+ years of professional experience in a B2C or agency performance marketing/paid media function.
• Proven track record of delivering multi-million pound marketing budgets and acquisition campaigns.
• Strong ability to partner cross-functionally and manage relationships with external marketing agencies.
• Clear communication skills with the ability to convey complex marketing and technical concepts.
• Relevant marketing qualification required.

Nice to have

• Previous work experience in the financial services sector.

Culture & Benefits

• Commitment to diversity, inclusion, and professional growth through internal training and development programs.
• Access to firmwide networks, wellness initiatives, and personal finance offerings.
• Collaboration with global teams in a leading financial institution.