Sales and Marketing Operations Specialist (Healthcare Technology)

TL;DR

Sales and Marketing Operations Specialist (Healthcare Technology): Supporting sales enablement, executing integrated marketing initiatives, and streamlining operational workflows with an accent on Salesforce CRM management, marketing automation configuration, and performance analytics. Focus on leveraging data, technology, and collaboration to improve visibility, streamline workflows, and drive business growth within the healthcare technology industry.

Location: Mostly remote from Tennessee, United States, with occasional office visits.

Company

MEDHOST (a hirify.global company) has provided innovative healthcare solutions for over 40 years, helping healthcare facilities achieve operational, financial, and clinical excellence.

What you will do

• Collaborate with sales, marketing, and product teams to align across go-to-market strategies, sales enablement, and product positioning.
• Support the planning and execution of integrated, multi-channel marketing campaigns and product launches.
• Serve as the Salesforce subject-matter expert for CRM configuration, data governance, and reporting.
• Manage and execute integrations and marketing automation workflows across Salesforce, Definitive Healthcare, and other platforms.
• Support the sales team with operational tasks, including creating quotes, supporting contracting, and onboarding new team members.
• Conduct market and competitive research and compile campaign performance data to identify trends and opportunities.

Requirements

• Bachelor’s degree or higher in Marketing, Communication, Business, or a related field.
• 3+ years of experience in sales and marketing operations, marketing generalist roles, or sales enablement, preferably within the healthcare technology industry.
• Demonstrated proficiency with Salesforce CRM, including dashboard/report creation, CRM configuration, and marketing automation tools within the Salesforce ecosystem.
• Ability to translate business requirements into scalable Salesforce workflows and process improvements.
• Experience executing multi-channel marketing campaigns and product launches.
• Strong analytical, reporting, and problem-solving skills with experience using tools such as Excel and Power BI.

Nice to have

• Experience with healthcare data tools such as Definitive Healthcare or similar platforms.
• Project management experience.

Culture & Benefits

• 3 weeks' vacation and 5 personal days.
• Comprehensive medical, dental, and vision benefits starting from your first day.
• Employee stock ownership and RRSP/401k matching programs.
• Lifestyle rewards.
• Mostly remote work with occasional office visits.