Senior CRO Manager (Fintech)

TL;DR

Senior CRO Manager (Fintech): Leading and executing comprehensive conversion rate optimisation strategies to enhance user experience and maximise digital performance with an accent on data-driven experimentation and team leadership. Focus on managing the CRO testing roadmap, analysing test results, and driving personalisation strategies.

Location: Hybrid role based in Bristol, UK, requiring a minimum of two days in the office per week. Applicants must have existing right to work in the UK as sponsorship is not provided.

Company

hirify.global is the UK's number 1 investment platform for private investors, based in Bristol, helping clients save time, tax, and money on investments for over 40 years.

What you will do

• Develop and execute a comprehensive CRO strategy aligned with business goals.
• Lead and mentor a team of CRO professionals and personalisation managers.
• Manage the CRO testing roadmap, including A/B and multivariate testing.
• Collaborate with UX, analytics, product, and marketing teams to identify optimisation opportunities.
• Analyse test results and user behaviour to derive actionable insights.
• Drive personalisation strategies to enhance user engagement and conversion.
• Report on CRO performance and present findings to senior stakeholders.

Requirements

• Proven experience in leading CRO programs within a digital or e-commerce environment.
• Strong understanding of experimentation frameworks and tools (e.g., Optimizely, Google Optimize).
• Experience with personalisation platforms and strategies.
• Excellent analytical skills and proficiency in web analytics tools (e.g., GA4, Adobe Analytics).
• Strong leadership and team management capabilities.
• Effective communication and stakeholder management skills.
• Knowledge of UX principles and digital marketing best practices.
• Must have existing right to work in the UK as sponsorship is not provided.

Culture & Benefits

• Discretionary annual bonus and annual pay review.
• 25 days holiday plus bank holidays and 1-day additional Christmas closure, with an option to purchase an additional 5 days.
• Flexible working options available, including hybrid working.
• Enhanced parental leave.
• Pension scheme up to 11% employer contribution.
• Income Protection and Life insurance (4 x salary core level of cover).
• Private medical insurance and health care cash plans (optical, dental, outpatient).
• Health screening programme and confidential support via Help@hand (mental health counselling, remote GP).
• Wellhub access for fitness providers and wellness coaching.
• Variety of travel to work schemes with bike storage and shower facilities.
• Inhouse barista and deli serving subsidised coffee and sandwiches.
• Two paid volunteering days per year.

Hiring process

• The interview process will include two stages with a task.