Marketing Manager (iGaming)

TL;DR

Marketing Manager (iGaming): Developing and executing marketing strategies for user acquisition, engagement, and retention with an accent on budget management, performance analysis, and team leadership. Focus on optimizing ROI across all marketing channels, nurturing partner relationships, and driving key processes like conversion and product enhancements.

Location: Hybrid, based in Ontario, Canada

Company

hirify.global is an online gaming company focused on creating extraordinary experiences for its global customer base.

What you will do

• Review annual marketing budgets and forecasts.
• Develop and manage comprehensive marketing strategies for customer acquisition and retention.
• Lead and mentor a local marketing and acquisition team.
• Track and analyze campaign performance, providing data-driven insights.
• Nurture relationships with partners and approve commercial negotiations.
• Work operationally across marketing channels to optimize ROI.

Requirements

• Strong verbal and written communication skills.
• Experience working collaboratively in cross-functional teams.
• Expertise in managing multiple projects simultaneously, with a track record of delivering on time and within scope.
• Significant experience with digital marketing, including SEO, mobile, and social media.
• Strong experience with programmatic and display media campaigns.
• Passion for sport and the entertainment industry.

Nice to have

• In-depth knowledge of sports betting markets, including odds understanding, betting types and market trends.
• Previous experience in the online gaming or casino industry.
• Familiarity with gambling regulations and compliance requirements in various jurisdictions.
• Experience in developing and executing customer retention strategies.

Culture & Benefits

• Kick-start your career in the online gaming world and experience the very latest in technology and innovation.
• Collaborative environment, working with local and central teams.
• Opportunity to support an exploding global customer base.
• Ability to thrive in a fast-paced and dynamic environment.
• Focus on creating extraordinary experiences for customers.