Senior Growth Marketer (Fintech)

TL;DR

Senior Growth Marketer (Fintech): Accelerate customer acquisition for a mobile app and marketing website with an accent on multi-channel performance marketing, data-driven optimisation, and creative campaign development. Focus on executing scalable growth strategies, analysing key metrics, and managing budgets efficiently.

Location: Hybrid in London and Budapest with 3 days in-office and 2 days remote

Salary: £52,000–£65,000 gross

Company

hirify.global is a fintech company aiming to simplify investing and grow customer wealth, recently becoming part of IG Group while operating independently.

What you will do

• Plan, execute, and optimise acquisition campaigns across multiple digital channels including Apple Search Ads, Google, Meta, TikTok, and programmatic platforms.
• Lead creative briefing and testing to improve campaign performance and messaging.
• Monitor and report on key performance metrics such as CAC, LTV, ROAS, and conversion rates.
• Manage acquisition budgets focusing on spend efficiency and ROI forecasting.
• Collaborate cross-functionally with product, design, and data teams to align growth strategies.
• Champion a test-and-learn approach to marketing backed by data insights.

Requirements

• Location: Must be able to work hybrid from London or Budapest offices.
• 4–6 years experience in growth or performance marketing in app-first B2C environments.
• Strong proficiency with GA4, Firebase, GTM, and mobile measurement platforms like AppsFlyer or Adjust.
• Experience managing multi-channel acquisition campaigns with measurable commercial outcomes.
• Analytical skills to interpret large data sets and build performance dashboards.
• Ability to manage six-figure+ budgets with accountability for ROI.

Nice to have

• Experience in fintech or regulated consumer technology businesses.
• Knowledge of SEO fundamentals and web performance impact on app acquisition.

Culture & Benefits

• Hybrid working model with 3 office days and 2 remote days per week.
• Competitive salary with bonus scheme linked to company and individual performance.
• 25 days holiday plus UK public holidays, birthday off, and extra days per year at company.
• Enhanced pension matching, private health insurance, group life insurance, and income protection.
• Enhanced parental leave and paid sick leave.
• Learning and development funding and cycle to work scheme.

Hiring process

• Initial interview with Talent Partner.
• Hiring Manager interview focusing on skills and experience.
• Take-home task and presentation to demonstrate problem-solving.
• Executive interview assessing cultural fit and stakeholder alignment.