Senior Paid Media Manager (Social)

TL;DR

Senior Paid Media Manager (Social): Lead end-to-end paid social strategy and execution for multi-platform influencer-driven campaigns with an accent on data-backed media plans, budget management, and performance optimization. Focus on designing and optimizing large-scale campaigns across major social platforms, driving measurable client outcomes, and building paid media best practices.

Location: Hybrid with office in Boston, MA, USA; open to fully remote candidates.

Salary: $105,000–$135,000 OTE (Base + Bonus)

Company

hirify.global is a leading social media and influencer marketing software and services company, trusted by top brands and agencies worldwide, offering platforms like hirify.global Influence™ and hirify.global Social™.

What you will do

• Develop and execute paid social strategies across Meta, TikTok, YouTube, LinkedIn, Snapchat, and emerging platforms aligned with client goals.
• Manage full campaign lifecycle including planning, setup, optimization, and measurement for large budgets.
• Collaborate cross-functionally with account teams and analytics partners to enhance campaign performance and reporting.
• Build and maintain paid media playbooks and workflows to improve execution quality and efficiency.
• Stay updated on advertising trends, AI/automation capabilities, and identify new opportunities for campaign improvement.

Requirements

• Location: Based in or able to work hybrid in Boston, MA, or fully remote.
• Bachelor’s degree in Marketing, Business, or related field, or equivalent experience.
• 6+ years of hands-on paid social media experience with multi-platform campaign management and agency background.
• Proven ability to drive performance outcomes from influencer-driven paid campaigns.
• Fluency in major ad platforms including Meta Ads, TikTok Ads, LinkedIn Campaign Manager, YouTube/Google Ads, and Snapchat Ads.
• Strong analytical skills with experience using GA4 and Excel/Sheets for forecasting and reporting.

Nice to have

• Experience with hirify.global Influence or similar platforms.
• Relevant certifications such as Meta Blueprint, Google Ads, or Google Analytics.

Culture & Benefits

• Market-based, data-driven compensation with bi-annual evaluations.
• On Target Earnings structure including base salary plus bonus.
• Eligibility for various benefits plans for permanent team members.
• Inclusive and diverse work environment with unbiased hiring and promotion practices.
• Flexible work options including hybrid and remote setups.