Product Marketing Manager (Real Estate)

102 400 - 115 200$

Формат работы

hybrid

Тип работы

fulltime

Грейд

middle

Английский

Страна

Вакансия из Hirify Global, списка международных tech-компаний
Для мэтча и отклика нужен Plus

Мэтч & Сопровод

Для мэтча с этой вакансией нужен Plus

Описание вакансии

Текст:

TL;DR

Product Marketing Manager (Real Estate): Connects product strategy to revenue outcomes, defines buyer personas and problems, and creates distinctive positioning. Focus on driving awareness, adoption, and retention across the customer life cycle, turning complex product stories into narratives that drive engagement and sales.

Location: Atlanta, GA. Hybrid

Salary: $102,400 - $115,200

Company

hirify.global pioneers the property tech industry by seamlessly blending 40 years of tradition with forward-thinking innovation creating great real estate software products.

What you will do

Define target audiences and craft compelling product positioning and messaging.
Plan and execute go-to-market strategies, launches, and campaigns.
Collaborate with product, sales, and creative teams to develop impactful collateral, sales tools, and training materials.
Analyze campaign performance, client feedback, and market trends to optimize marketing strategies and messaging.

Requirements

Bachelor's degree in marketing, business, communications, or related field.
Three years of experience in marketing, communications, or product marketing.
Prior experience in a business-to-business (B2B) marketing organization.
Proficiency in Microsoft Office applications, including Outlook, Word, Excel, PowerPoint, and SharePoint.
Knowledge of product launch planning, campaign development, and sales enablement practices.

Nice to have

Experience in specified product/market/industry.
Enterprise software and real estate industry experience.
Experience hosting webinars or speaking at client-facing events.
Familiarity with marketing automation platforms.
Experience with design tools including Adobe Suite and Figma.
Proficiency with marketing tools such as project management, CRM, or website CMS platform.

Culture & Benefits

Award-winning culture fosters support, collaboration, and growth.
Comprehensive benefits, including 100% paid employee medical premiums.
Company profit-sharing plan.
Flexible work arrangements.

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