Marketing Lead (Gamedev)

TL;DR

Marketing Lead (Gamedev): Drive brand awareness, thought leadership, and demand generation across global markets for a leading provider of art, animation, VFX, and engineering services for the video game industry with an accent on client engagement. Focus on crafting compelling content, executing digital campaigns, and supporting event strategy to build presence among the world's leading developers and publishers.

Location: Must be based in Chicago, San Francisco, Denver, Seattle, or Los Angeles.

Company

hirify.global, part of the TransPerfect family, is a leading provider of world-class art, animation, VFX, and engineering services for the video game industry.

What you will do

• Develop and implement integrated marketing plans to elevate the company's global profile.
• Lead the creation of high-impact content, including case studies, blogs, and videos.
• Plan and execute digital marketing campaigns across channels like LinkedIn and email.
• Support event strategy and execution for industry conferences, creating collateral and coordinating with teams.
• Track marketing KPIs and report on campaign performance and ROI.
• Work closely with global teams across sales, production, PR, and HR to align messaging and timing.

Requirements

• 4–6 years of experience in B2B marketing, ideally in gaming, tech, entertainment, or creative services.
• Strong copywriting and content development skills.
• Experience building and executing digital campaigns and lead-generation strategies.
• Familiarity with platforms like HubSpot, LinkedIn Ads, and Google Analytics.
• Excellent organizational and project management skills.

Nice to have

• Understanding of the video game development pipeline and creative service providers.
• Experience supporting sales enablement and ABM (account-based marketing).
• International marketing or multi-language content experience.
• Familiarity with motion graphics, video production, or presentation design tools.

Culture & Benefits

• Our greatest asset is our people, and nothing is more important than ensuring that everyone knows that.
• Each of our 100+ offices has its own individual identity, and each also has its own unique rewards.