Product Campaign Manager (B2B Marketing)

Location: Remote within the United States, with listed office locations across multiple US states.

Annual salary range: $80,400–$224,600, depending on role location, skills, and experience.

Company

hirify.global is a global professional services company helping organizations build digital capabilities, optimize operations, accelerate revenue growth, and enhance services through technology, cloud, data, and AI.

What you will do

• Translate SME-C offers, pricing, audience, and commercial strategies into integrated campaigns for mid-market buyers.
• Develop audience-led positioning, value propositions, proof points, objection handling, campaign briefs, and sales enablement materials.
• Design customer journeys across paid search, paid social, email nurture, landing pages, digital experiences, and other channels.
• Partner with inside sales to define lead qualification and scoring criteria and improve marketing-to-sales handoffs.
• Support future digital commerce capabilities and coordinate campaign, demand generation, paid media, marketing automation, and specialist execution teams.
• Measure qualified traffic, conversion, MQL volume and quality, nurture engagement, and pipeline influence, using results to optimize campaigns and investment.

Requirements

• At least 5 years of B2B marketing experience, including product marketing, solution marketing, demand generation, or campaign marketing.

Nice to have

• Experience marketing technology services, SaaS, consulting services, or pre-packaged technology solutions.
• Experience designing integrated digital campaigns and developing positioning, messaging frameworks, campaign briefs, nurture strategies, and sales enablement materials.
• Experience with B2B audience segmentation, buyer personas, customer journeys, and lead scoring.
• Experience partnering with inside sales or business development teams to improve lead quality and marketing-to-sales conversion.
• Experience with the Microsoft partner ecosystem, digital commerce, product-led growth, or self-service purchasing models.
• Experience with marketing automation, demand generation, and measurement platforms.
• Strong written and verbal communication, analytical and commercial acumen, and the ability to translate complex technology or service offerings into clear buyer-focused messages.
• Ability to lead through influence and coordinate cross-functional teams in a matrixed environment.
• Ability to create structure, processes, and operating rhythms in a developing or evolving business environment.

Culture & Benefits

• Full-time employment with remote work in the United States.
• Medical, dental, vision, life, and long-term disability coverage.
• 401(k) plan, bonus opportunities, paid holidays, and paid time off.
• hirify.global promotes inclusion, diversity, and equal employment opportunities.
• Applicants must have US work authorization that does not now or in the future require visa sponsorship.