Marketing Manager (B2B SaaS)

Location: New York, United States — remote. Travel, hosted dinners, meetups, conferences, and team trips are part of the role.

Salary: $100K–$140K per year, plus uncapped variable compensation.

Company

hirify.global is an organic growth agency that builds revenue-focused organic growth systems for B2B software companies, optimized for search engines and generative AI.

What you will do

• Own demand-generation strategy, pipeline targets, lead quality, and revenue outcomes.
• Grow and convert the podcast, newsletter, original research, reports, video marketing, SEO, AEO, paid search, paid social, and retargeting channels.
• Build the website conversion engine through landing pages, forms, testing, offer architecture, and conversion-rate optimization.
• Build and run account-based marketing for named target accounts and manage partnerships, sponsorships, meetups, dinners, and other in-person demand activities.
• Own marketing automation, CRM, lifecycle and nurture sequences, lead scoring, analytics, attribution, reporting, and the marketing budget.
• Develop positioning, sales enablement materials, competitive messaging, the demand-to-sales handoff, and relationships with technology partners, agencies, VC firms, and private equity firms.

Requirements

• Experience running demand generation or growth marketing for a B2B services or SaaS company, with demonstrable pipeline personally built.
• Ability to set strategy and execute hands-on, including building automation, writing briefs, and running events without relying on a large team.
• Strong understanding of funnels and unit economics, including lead value, channel costs, and when to scale or stop an investment.
• Strong relationship-building, resourcefulness, and creative use of available resources.
• Comfort with travel, hosting dinners, working conferences, building relationships, and serving as a public presence on podcasts and stages.
• Meticulous approach to systems, data quality, reporting, attribution, and measurable outcomes.
• Ability to develop brand positioning and communicate with buyers, partners, investors, and sales stakeholders.
• Fast, self-directed ownership of outcomes and a collaborative, friendly working style.

Culture & Benefits

• Lean, agile, experimental environment focused on research, innovation, building, and shipping.
• High autonomy: own the demand system end to end, set strategy, control the budget, and work directly with the Head of Growth & Innovation.
• Direct impact on company pipeline and revenue, with uncapped variable compensation tied to output.
• Existing reputation, content channels, team expertise, podcast, newsletter, and AEO foundation to build on.
• Annual team trips, including destinations such as Boston, Austin, Costa Rica, and Belgrade.
• Equal-opportunity workplace supporting personal and professional growth.

Hiring process

• Apply if the role is a fit; there is no requirement to match a perfect candidate profile.
• Application data may be collected and processed for recruiting and global organization planning purposes.