Marketing Program Manager (Life Sciences)

Location: Singapore-Yishun

Company

hirify.global develops analytical instruments and life sciences solutions for scientific and industrial markets.

What you will do

• Plan, direct, and coordinate marketing programs and initiatives that generate funnel and sales across assigned APAC markets.
• Create marketing strategies to capture market share across hirify.global’s business units and support product launches, commercialization, and sustained demand generation.
• Develop product messaging, positioning, marketing collateral, promotional activities, and commercialization plans with global product, program, and marketing communications teams.
• Define target audiences, offers, content requirements, program plans, and the appropriate marketing communications mix.
• Use customer data and analytics to identify upsell and cross-sell opportunities, monitor competitive information, and optimize programs.
• Build business cases, perform financial analysis, measure return on investment, and align sales and marketing with regional and country management.

Requirements

• Undergraduate degree in Chemistry, Biological Sciences, or an equivalent field, plus 10+ years of relevant experience.
• Excellent written and oral Japanese and/or Korean communication skills, with business-level English.
• At least 5 years of demonstrated results in a marketing role.
• Understanding of analytical technologies such as chromatography, mass spectrometry, and spectroscopy.
• Experience driving marketing programs in target segments including Pharma, Biopharma, Food and Environmental Testing, Materials, Semiconductors, Alternative Energy, and Applied Chemicals.
• Experience developing APAC marketing programs and campaigns for new and existing products.
• Results orientation, including fact-driven plans focused on business goals and aligned with strategic objectives.
• Effective project management, organizational, content presentation, collaboration, initiative, and creativity skills.
• Ability to understand the needs and buying influences of scientific target audiences and work across diverse, cross-organizational, cross-functional, and global matrix teams.

Culture & Benefits

• Full-time weekly schedule with a day shift.
• Occasional travel is required.
• No fixed end date.
• Pay and benefits vary by country, work location, role level, skills, experience, education, and training; specific pay range details are shared during hiring.
• Equal opportunity employment is provided in accordance with applicable laws.