marketing strategysaashubspotproduct marketingstartupb2b marketingbrand marketingdemand generationaccount based marketingocean technology
Вакансия из Hirify Global, списка международных tech-компаний Для мэтча и отклика нужен Plus
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$210к-250к/год
$190к$210кмедиана$240к
По похожим ролям (50) ~ $210к/год
На СНГ рынке: $3.1к/мес ($1.6к - $3.1к)
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Чёткая ответственность за маркетинг и команду из пяти человек сочетаются с необычным продуктом в сфере океанических данных. При этом роль остаётся hands-on, а требование отраслевого опыта сужает круг возможностей.
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Текст:
Hirify AI/Оригинал
TL;DR
Head of Marketing (Ocean Intelligence): Leading end-to-end marketing for a full-stack ocean intelligence platform combining sensor networks, ocean science, and SaaS data products with an accent on B2B product marketing, demand generation, account-based marketing, and brand strategy. Focus on translating complex technical data into enterprise value stories, building a scalable go-to-market engine, and managing funnel performance, pipeline, ROI, and forecasting.
Location: Bay Area, USA; hybrid, with attendance at Pier 28 a few days per week
Salary: $210K–$250K per year plus equity
Company
hirify.global is building a full-stack ocean intelligence platform that combines its sensor network with ocean and atmospheric science to deliver data services and SaaS products for customers operating on the water.
What you will do
Own strategy and execution across product marketing, account-based marketing, demand generation, and brand.
Translate complex science, engineering, and data into clear value propositions for enterprise buyers.
Partner with Sales on segmentation, positioning, enablement, and pipeline generation.
Build demand and brand awareness for a new category while tracking funnel performance, ROI, and forecasting.
Establish scalable marketing processes and lead, coach, and grow a team of five.
Requirements
Current or recent director-level leadership of an entire marketing function, rather than a single channel.
Recent experience running marketing at a B2B enterprise software startup with a technical product in data, analytics, infrastructure, or a similar area.
Experience owning B2B marketing strategy while a business grew from approximately $5M to more than $30M in revenue.
Experience in ocean or maritime technology, weather or climate, geospatial or environmental data, fleet or logistics, industrial IoT, or another physical-world intelligence sector.
Based in the Bay Area and able to work from Pier 28 a few days per week.
Nice to have
Experience building a go-to-market engine with a CEO and sales leader, from the initial narrative through team expansion.
Experience marketing a combination of hardware, data subscriptions, and SaaS.
Experience driving measurable pipeline and awareness for a new category.
Experience with HubSpot, Webflow, Shopify, and Google Analytics.
Culture & Benefits
Player-coach role combining team leadership with hands-on marketing execution.
Technical, evidence-driven, fast-moving working style with smart risk-taking.
Close collaboration with engineers, scientists, the CEO, and the VP of Sales.
Equity offered in addition to salary.
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