Performance Marketing Manager (Paid Media)

Location: Hybrid working from London; right to work in the UK required, with office attendance as needed.

Salary: Up to £300 per day, inside IR35; a four-day week may support a higher daily rate.

Company

A leading payments business serving hundreds of thousands of merchants through card, online, and point-of-sale payment products.

What you will do

• Own paid media performance across Google Ads, Meta, Instagram, YouTube, and emerging channels for three brands.
• Direct and challenge three external agencies against lead-generation targets.
• Coordinate marketing, sales, martech stakeholders, and agencies across different processes and platforms.
• Monitor lead volume, conversion, campaign data, tracking, configuration, assets, UTMs, and URLs.
• Investigate discrepancies and performance declines, and validate campaign setup before launch.
• Explore TikTok, affiliates, influencers, ChatGPT advertising, AEO, and AI search initiatives with the SEO lead.

Requirements

• At least 4 years of paid media or performance marketing experience, including a strong record of optimizing lead-generation or acquisition campaigns.
• Hands-on knowledge of Google Ads and Meta.
• Experience managing external agencies or working agency-side with multiple clients.
• Strong stakeholder-management skills and confidence working independently.
• Strong analytical and Excel skills with meticulous attention to tracking and campaign setup.
• Right to work in the UK and ability to attend the London office as required.

Nice to have

• Salesforce or Marketo experience.
• Exposure to AEO, GEO, or AI search advertising.
• Payments, fintech, or fast-moving B2C experience.

Culture & Benefits

• Initial six-month contract with strong extension potential.
• Hybrid working from London.
• Possible four-day week, potentially supporting a higher daily rate.
• Ownership of a £500k-per-month paid media operation across three brands.
• Exposure to a marketing transformation within a global payments group.

Hiring process

• Send a CV to Aaron Somers or connect with Aaron on LinkedIn for a confidential discussion.