Paid Media Growth Director

Location: United States; other locations: Canada and UK. Fully remote work from home.

Company

hirify.global is a technology-enabled growth agency helping fast-growing companies improve revenue through content, SEO, AEO, and paid media.

What you will do

• Lead paid growth strategies for technology companies and manage more than $1M per month in spend across multiple clients and channels.
• Own full-funnel media plans across search, social, video and CTV, programmatic, and ChatGPT Ads, including channel expansion and investment scenarios.
• Design measurement plans covering tracking, geo-holdout tests, in-platform lift tests, MMM calibration, and incrementality decisions.
• Set creative strategy and testing roadmaps, converting research and results into concepts and briefs.
• Run accounts with AI-first workflows for audits, pacing, reporting, and optimization, while overriding incorrect recommendations.
• Present insights to executives and build the paid team through hiring, playbooks, and coaching.

Requirements

• 7+ years of agency or in-house paid media experience, including management of $1M+ monthly spend across multiple clients and channels.
• Hands-on experience with Google Ads, Microsoft Ads, Meta Ads, TikTok, LinkedIn, YouTube, and programmatic platforms such as DV360 or similar.
• Experience with forecasting, pacing, and budget allocation against business goals.
• End-to-end experience running lift tests and acting on MMM readouts; fluency in incrementality, attribution, KPI selection, and business economics.
• Experience leading creative strategy and testing programs, not only preparing briefs.
• Daily LLM use and at least one AI workflow for audits, reporting, optimization, or creative that saved the team meaningful time.
• Exceptional data analysis skills and comfort with Looker, Sheets, and data storytelling.
• Experience managing and developing paid marketers, with executive presence before VP and C-suite audiences.

Culture & Benefits

• Fully distributed work environment across the United States, Canada, Latin America, and Europe, optimized for productivity and performance rather than office time.
• Autonomy to drive projects forward and own decisions and outcomes.
• Processes are developed iteratively through measurement and continuous improvement.
• Flexible PTO and time off.
• Quality healthcare coverage and opportunities for further education.
• Full-time employment with compensation intended to be competitive.