Lead Product Manager (AI-native VSaaS)

Location: United States

Base salary: $175,000–$200,000 per year, plus potential performance bonus, benefits, and other applicable incentive compensation.

Company

hirify.global builds a platform for intentional living and real-world connections through fitness, wellness, and related experiences, including brands such as Mindbody and ClassPass.

What you will do

• Own the product vision, strategy, roadmap, and full lifecycle for new vertical SMB products.
• Drive an AI-native build process, determining where AI replaces workflows, consults users, or automates work on their behalf.
• Build relationships with wellness practitioners, identify unmet needs, validate concepts, and iterate on product requirements.
• Work with a small engineering and design team to define specifications, ship quickly, and own releases.
• Partner with the go-to-market team on pricing, positioning, and product-led growth to drive adoption.
• Lead product development from an initial concept to a product customers rely on for daily business operations.

Requirements

• 7+ years of product experience and a tangible record of shipping tools used by real businesses every day.
• Experience shipping 0→1 products and successfully scaling the customer base, with the ability to explain what failed, what worked, and what would be changed.
• Experience building AI-native, agentic products, including understanding LLM failure modes, probabilistic outputs, and user trust in AI-driven experiences.
• Experience shaping product positioning, influencing pricing, defining ideal customer profiles, and evaluating product-unit performance.
• Comfort with ambiguity and high agency, including independently setting priorities and creating the roadmap.
• Experience in a startup-stage environment and motivation to build products that drive real outcomes.

Nice to have

• Experience in health, wellness, fitness, or service-business SMBs, with an understanding of operating a small practice or studio.

Culture & Benefits

• Work as part of a small, fast-moving founding team spanning engineering, design, and operations.
• Direct field engagement with wellness business operators is expected.
• Competitive, fair, and equitable compensation based on skills, experience, certifications, and work location.
• Potential performance bonus, benefits, and other applicable incentive compensation plans.
• Equal opportunity employer that encourages applications from people with diverse backgrounds, experiences, abilities, and perspectives.

Hiring process

• Applicants are encouraged to apply even when they do not meet every listed qualification.