Principal, Customer Storytelling & Advocacy (AI)

Location: Hybrid; available in Austin, Texas, and San Francisco, United States, or London, United Kingdom. Candidates who reach the offer stage may be asked to attend an in-person interview at a hirify.global office or hub.

Estimated annual salary for San Francisco Bay Area hires: $221,000–$304,000; compensation may vary by work location.

Company

hirify.global operates a large global network that protects and accelerates Internet applications, serving customers from individual bloggers and SMBs to Fortune 500 companies.

What you will do

• Interview customers and executives to uncover the problems they faced, what they built, and the resulting impact.
• Translate complex technologies such as Zero Trust and Workers AI into clear stories for business and technical audiences.
• Lead major storytelling projects including films, campaigns, and customer segments for hirify.global Connect keynotes.
• Pilot formats such as documentary series, live builds, short social video, interactive data stories, customer takeovers, and podcasts.
• Set quality standards and coordinate agencies, freelancers, Sales, Product, Marketing, Communications, IT, and Legal through approvals.
• Build AI-enabled workflows for story discovery, interview preparation, drafting, content adaptation, and impact measurement.

Requirements

• 10–15 years of experience in Developer Relations, Product Marketing, Customer Marketing, Journalism, Video Production, or a combination of these areas; B2B technology experience is strongly preferred.
• Bachelor’s degree or equivalent experience.
• Experience producing customer stories with enterprise customers and their executives, including customer, Legal, and Communications approvals.
• Experience explaining complex technical products in infrastructure, security, developer platforms, or AI to business and technical audiences.
• Experience producing video and live or stage content from start to finish.
• Technical fluency sufficient to read product documentation or architecture diagrams and explain customer technology in plain language.
• Strong reporter, editor, creative judgment, executive communication, and cross-functional influence skills.
• Experience using AI tools for writing, research, interview preparation, or production.

Nice to have

• A portfolio of customer stories, videos, campaigns, stage content, or original creative formats, with notes and measurable results such as reach, press coverage, or sales impact.
• Experience building a content program or production workflow that other people can run.
• Experience directing or producing customer video, documentary, podcast, or live content and managing crews and agencies.

Culture & Benefits

• Builder-oriented culture focused on curiosity, iteration, practical use of AI, and improving the Internet.
• Medical, dental, vision, flexible spending, commuter, fertility and family-forming, mental health, and employee assistance benefits.
• Global travel medical insurance, disability and life insurance, 401(k), and employee stock participation plan.
• Flexible paid time off and parental, pregnancy health, medical, and bereavement leave programs.
• Role eligibility for hirify.global’s equity plan.

Hiring process

• Applicants may include customer stories, videos, campaigns, stage content, or original creative concepts with a short explanation of what made each successful and supporting results.
• Offer-stage candidates may be asked to attend an in-person interview at a hirify.global office or hub.
• Any offer may depend on authorization to receive technology controlled under U.S. export laws without sponsorship for an export license.