Customer Advocacy Content & Activation Manager (AI)

Location: Hybrid in Eagan, Minnesota; Frisco, Texas; or Ann Arbor, Michigan, United States

Base compensation: $100,100–$185,900 USD annually, with potential eligibility for an annual bonus.

Company

hirify.global provides specialized software, trusted content, data, intelligence, and solutions for professionals and institutions across legal, tax, accounting, compliance, government, and media.

What you will do

• Grow the customer advocate pipeline through campaigns and communications across sales, customer success, and marketing.
• Evaluate customer nominations, survey responses, interviews, and call recordings; select strong stories and match them to case studies, videos, reviews, references, or social proof.
• Develop customer content strategies, identify proof gaps by solution, persona, industry, and go-to-market priority, and turn one engagement into multiple reusable assets.
• Build and maintain a searchable customer proof library and make relevant assets easy for sellers to find and use.
• Create AI-assisted workflows, prompts, templates, tagging, and search processes while maintaining quality, accuracy, and customer approval standards.
• Measure content usage, pipeline impact, deal progression, win rates, campaign performance, and time saved through AI and workflow improvements.

Requirements

• 7+ years of experience in customer advocacy, customer marketing, or content marketing at a B2B technology or high-growth organization.
• Experience turning interviews, survey responses, and call recordings into compelling stories and multiple asset formats that drive business impact.
• Strong editorial judgment to distinguish strong stories from weak ones and match stories to the right format and audience.
• Experience building trusted relationships with customers, including senior executives, and guiding stories through communications and legal approvals.
• Results-focused experience measuring customer-proof usage in sales opportunities and marketing or communications campaigns, linking usage to deal progression, win rates, and pipeline.
• Experience partnering with sales teams and driving content adoption across a large, matrixed organization.
• Strong organization and follow-through to manage a busy pipeline and keep a proof library clean, current, and easy to use.
• Hands-on experience with AI writing or analysis assistants, with judgment about where AI adds speed and where human review is required.
• Excellent writing, communication, influencing, and senior-advisor skills, plus the ability to set strategy and draft assets directly.

Nice to have

• Experience with customer advocacy or reference management platforms such as ReferenceEdge, UserEvidence, or Influitive.

Culture & Benefits

• Flexible hybrid work model for office-based roles, with work-from-anywhere flexibility for up to 8 weeks per year.
• Flexible vacation, paid holidays, two company-wide mental health days, sick and safe paid time off, parental leave, and sabbatical leave.
• Health, dental, vision, disability, and life insurance; competitive 401(k) with company match; flexible spending and health savings accounts.
• Tuition reimbursement, employee incentive programs, employee stock purchase plan, fitness reimbursement, commuter benefits, and adoption and surrogacy assistance.
• Learning and development programs, mental and financial wellbeing resources, and two paid volunteer days annually.
• Culture focused on customer outcomes, inclusion and belonging, continuous learning, flexibility, and real-world impact.