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Текст:
Hirify AI/Оригинал
TL;DR
Event Marketing Manager (AI) (B2B events): Designing and delivering IONOS events and trade fair appearances with an accent on event communication, lead generation, supplier management, and generative AI content production. Focus on planning multi-team projects, developing target-group and lead strategies, and measuring event results.
Location: Karlsruhe, Germany; hybrid working model
Company
hirify.global is a European provider of cloud infrastructure, cloud services, hosting, and digitalization solutions for small and medium-sized businesses and enterprises.
What you will do
Design events and trade fair appearances, including goals, formats, and target-group activations.
Manage event communication through email, event websites, and social media, especially LinkedIn, before, during, and after events.
Plan and deliver events independently, including budgets, timelines, resources, internal coordination, and on-site support.
Develop target-group and lead strategies from invitations and lead capture through handover to Sales, and measure results.
Select and manage agencies, freelancers, suppliers, and other creative service providers while controlling costs, quality, and invoicing.
Develop speaker and agenda content with Product Management and PR, and use generative AI to create reusable recap materials.
Requirements
At least 3 years of experience designing and delivering B2B events and trade fair appearances, in-house or agency-side.
Strong project management skills, including planning budgets, timelines, and resources across several parallel projects.
Experience negotiating with service providers and managing event costs, quality, and invoicing.
Understanding of target-group engagement and B2B lead generation with a results-oriented approach.
Experience writing event communication and content for email and social media, especially LinkedIn.
Daily AI-first working experience with tools such as ChatGPT, Gemini, or Claude; an example from daily work or an AI workflow idea must be submitted with the CV.
Very good German and English and willingness to travel.
Culture & Benefits
Hybrid working model with flexible trust-based working hours.
Modern offices with good transport connections; some locations offer a subsidized canteen and free drinks.
Employee discounts, company events, workshops, and training and development opportunities.
Health initiatives including sports and health courses.
Open structures, flat hierarchies, and a collaborative team culture.
Hiring process
Submit a CV together with an example from daily AI work or an idea for an AI workflow in event marketing.
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