Marketing Manager Germany (f/m)

Location: Dortmund, Germany; hybrid working

Company

hirify.global is a European digital transformation and customer experience company that builds technology solutions and digital experiences for major international brands.

What you will do

• Plan, launch, and scale B2B email and paid-media campaigns, including LinkedIn, to generate qualified leads and new enterprise clients in Germany.
• Work with Sales to select target accounts and develop account-based marketing activities, personalized outreach, and executive events.
• Run webinars, executive roundtables, and prospect and client dinners in Germany, including venues, logistics, suppliers, and on-site coordination.
• Track campaign and event ROI, cost per lead, conversion rates, and pipeline contribution; use results to recommend budget allocation.
• Establish shared MQL and SQL tracking with Sales and provide written updates on revenue contribution and blockers.
• Coordinate co-branded campaigns and lead-generation events with technology partners, while improving landing pages, registration pages, and paid social assets in German and English.

Requirements

• Business-level German and strong professional English are required.
• At least 3–5 years of experience in B2B marketing, ideally in a digital agency, consultancy, or technology company selling to enterprise clients.
• Proven experience running demand-generation or account-based marketing programmes linked to pipeline and revenue.
• Hands-on experience organizing events in Germany, from webinars to small executive dinners.
• Comfort with marketing automation and CRM tools, such as Microsoft Dynamics, and with reporting on funnel metrics.

Culture & Benefits

• Permanent full-time employment with flexible working hours and hybrid working.
• Fixed salary with a performance-based bonus scheme.
• Laptop, mobile phone, and mobile phone plan.
• Company pension scheme and employee discounts at numerous brands.
• International collaboration, training and certification opportunities, and individual career development prospects.
• Digital projects, tech talks, AI community sessions, and an environment focused on ownership and new ideas.