Senior Director Product Marketing (AI)

Location: United Kingdom; hybrid working from day 1

Company

hirify.global provides a data-driven HRIS and People Platform for mid-size and multinational businesses, expanding toward an AI-era platform.

What you will do

• Lead and evolve Product Marketing across innovation, established product lines, platform, and solution marketing.
• Own hirify.global’s platform positioning, differentiation, messaging, and portfolio story.
• Build scalable product launch, commercialization, and cross-functional orchestration practices.
• Partner with Product and Technology leadership to bring market, buyer, competitive, and commercial insight into product strategy and roadmap priorities.
• Connect portfolio strategy to segments, personas, regions, use cases, and sales-cycle experiences while strengthening the market-to-product feedback loop.
• Drive pipeline, win-rate, expansion, adoption, product knowledge, and AI-ready knowledge architecture improvements while developing product marketing talent.

Requirements

• 10+ years of experience in B2B SaaS marketing, with significant Product Marketing depth and at least 5 years leading high-performing teams.
• Experience operating at Senior Director, VP, or equivalent scope in a complex, multi-product SaaS or platform business.
• Experience helping a high-growth company scale toward late-stage, IPO, or public-company maturity.
• Deep expertise in market and customer insight, positioning and messaging, product launches, portfolio strategy, competitive differentiation, commercialization, and sales enablement.
• Track record of partnering with Product and Technology executives and influencing product strategy and roadmap decisions.
• Experience marketing a platform or multi-product portfolio and creating coherent stories across products, solutions, buyers, and use cases.
• Strong commercial instincts and the ability to connect Product Marketing priorities to pipeline, revenue, adoption, and customer growth.
• Experience designing or scaling Product Marketing organizations, processes, and operating models.
• Exceptional executive communication and stakeholder management skills, plus a hands-on, player-coach leadership style.
• Comfort working in a fast-moving, global organization and collaborating across Israel, the US, the UK, and other markets.

Nice to have

• Enterprise or mid-market SaaS experience.
• AI or platform marketing experience.
• HCM or HR technology experience.

Culture & Benefits

• Hybrid working from day 1.
• Temporary remote work from anywhere in the world for up to 2 months after 6 months of employment.
• £300 work-from-home allowance, £4,200 annual health insurance allowance, and £200 annual vision allowance.
• Additional company-wide days off, social impact days, birthday leave, travel support, pension auto-enrolment, and company share options.
• Inclusive, diverse, equitable, and collaborative workplace with local and global social events.