Director, Marketing & Communications (Healthcare)

Location: Remote

Company

hirify.global provides a scheduling platform focused on healthcare access and operational workflows.

What you will do

• Build and own an integrated marketing and communications plan focused initially on current client adoption and healthcare system engagement.
• Define priority audiences, stakeholder actions, value propositions, messages, and channels for patients, schedulers, operations teams, providers, and client stakeholders.
• Coordinate communications for national rollouts, major releases, workflow changes, and site-level adoption campaigns with Customer Success.
• Equip Network Growth, Commercial Sales, and Partnerships with provider value propositions, outreach campaigns, presentations, case studies, and market-specific messaging.
• Translate validated data, customer feedback, and field experience into executive narratives, stakeholder updates, and customer-facing materials.
• Manage the communications calendar, content standards, approvals, production resources, campaign measurement, and recommendations for staffing and budget.

Requirements

• 7+ years in marketing, strategic communications, or product marketing for complex technology, healthcare, or enterprise services, including experience leading the function.
• Track record of driving product or process adoption across multiple stakeholder groups.
• Demonstrated campaign execution from audience strategy through content production and measurement.
• Excellent writing and executive communication skills, with the ability to produce high-quality work directly.
• Ability to interpret data and research and translate them into credible, evidence-based messaging.
• Ability to work across executives and operational leaders in complex, multi-stakeholder environments.

Nice to have

• Experience with the Department of Veterans Affairs, VA Community Care, or other federal government or healthcare programs.
• Experience with large health systems, healthcare scheduling, or healthcare access.
• Background in B2B provider, partner, or sales enablement marketing.
• Experience building a marketing or communications function and managing staff and contracted resources.

Culture & Benefits

• Remote role within Business Operations & Strategy.
• Reports to the EVP, Business Operations & Strategy.
• Works across Customer Success, Network Growth, Commercial Sales, Partnerships, Data & Insights, executives, and operational leaders.