Global Head of Growth Marketing (B2B)

Location: Obernai or Paris, France; Frankfurt am Main or Blieskastel, Germany

Company

hirify.global's Global Marketing & Digital department connects customer needs, business priorities, data, and digital capabilities to create measurable growth.

What you will do

• Define and lead the global growth marketing strategy in line with business ambitions.
• Translate customer, market, and business insights into priorities, investment choices, and scalable programmes.
• Build an integrated demand-to-revenue engine across acquisition, conversion, retention, and expansion.
• Partner with Sales, Business Segments, and local markets to generate qualified demand and accelerate pipeline growth.
• Use KPIs, analytics, attribution, and experimentation to optimise performance and marketing investment.
• Lead and develop global teams while embedding growth marketing capabilities and best practices.

Requirements

• Significant experience in B2B growth marketing, demand generation, or B2B marketing in an international environment.
• Demonstrated delivery of measurable pipeline, revenue, and customer growth through global marketing strategies.
• Strong understanding of the full customer funnel, with expertise in digital marketing, CRM, and lifecycle marketing.
• Experience using data, KPIs, and experimentation to improve performance and guide investment decisions.
• Business-oriented and empowering leadership style, with the ability to develop teams and influence senior stakeholders in a matrix organisation.
• Fluent English required.

Nice to have

• French or German language skills.
• Experience in a technical or industrial environment.

Culture & Benefits

• Permanent employment contract.
• Personalised onboarding experience programme.
• Learning and development opportunities through Hager Group's Hi University.
• Internal career opportunities, with more than 25% of recruitments coming through internal mobility.

Hiring process

• Initial phone exchange with a recruiter after CV selection.
• First interview with the hiring manager and recruiter.
• Second interview with the N+2 and HR manager.