Partner Marketing Lead (Fintech)

Location: Remote US; other available location: Remote Canada. Most roles can be performed within the country of employment, with occasional in-person work and an in-person onboarding experience.

USA base pay: $115,000–$165,000 per year in CA, WA, NY, NJ, and CT; $101,000–$151,000 per year in other US states.

Company

Affirm provides transparent buy-now-pay-later payment solutions that allow consumers to pay over time without hidden fees.

What you will do

• Coordinate full-funnel co-marketing campaigns with merchant partners across onsite Marketplace placements, offsite media, affiliate, and emerging channels.
• Build partner relationships, identify growth opportunities, and support merchant investment, revenue, GMV, acquisition, engagement, and loan-takeup goals.
• Execute and optimize Affirm Marketing Solutions programs and analyze performance to develop recommendations for future investment, iROAS, and campaign results.
• Coordinate Client Success, Sales, Product, Growth Marketing, Brand and Creative, Legal and Compliance, media agency, and other cross-functional resources.
• Support inbound RFPs, dedicated marketing plans, media plans, creative briefs, content development, compliance submissions, budgets, calendars, and campaign documentation.
• Contribute to vertical-specific strategies across home, fitness, consumer electronics, fashion, and omnichannel retail.

Requirements

• 6+ years of experience in Partner, Performance, Affiliate, or Product Marketing.
• Experience developing plans with partners and launching marketing programs across multiple media channels.
• Experience with CPA, CPC, CPL, and CPM payment models, affiliate tracking models, tools, and platforms.
• Strong analytical and data-oriented approach using performance metrics to build and continuously optimize campaigns.
• Commercial mindset with experience growing partner investment and contributing to revenue and performance goals.
• Excellent interpersonal and communication skills, with the ability to influence others and coordinate resources and relationships across teams.
• Understanding of paid media, including cross-media strategy, planning, and measurement.
• Experience writing creative briefs, testing creative, adapting campaigns based on insights, and marketing online retail, merchandising, and customer acquisition.
• Experience with both online and in-store retail marketing.

Nice to have

• Experience marketing across North America, particularly the US and Canada.
• Experience in home, fitness, consumer electronics, or fashion industries.

Culture & Benefits

• Remote-first work environment with flexibility within the country of employment.
• 100% subsidized medical, dental, and vision coverage for employees and dependents.
• Monthly technology, health, and wellness spending stipends.
• Flexible time off and generous holiday calendars.
• Employee stock purchase plan with discounted Affirm stock.
• Visa sponsorship is not available for this position.